Category Archives: Tips

Insurance Marketing: 4 Ways to Get Emails in Front of Your Target Audience

Email marketing continues to be an effective tool for insurance agents — and for good reason. In addition to being a low-cost strategy for staying in touch with prospects and existing policyholders, it can help with lead generation and referrals. … Continue reading

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5 Tips for Getting More Out of Your Agency’s Website and Social Media Efforts

If you’re an insurance agent, you know how important it is to have a strong online presence. In fact, just last year, 44% of Americans surveyed said that they purchased their insurance online. However, simply having a website isn’t good … Continue reading

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Addressing 3 of the Top Life Insurance Misconceptions

It can be a challenge selling people on the importance of life insurance. As an agent, you’ve likely heard all the reasons why someone believes they don’t need coverage. In most cases, people simply don’t have the information they need … Continue reading

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Swimming Pools and Insurance: 3 Things Your Homeowner Clients Need to Know

Of the 128.58 million households in the U.S., 10.4 million homeowners have a swimming pool. And while most homeowners insurance policies will cover pool-related claims and liabilities, there are exceptions. Whether your clients already have a pool or are considering … Continue reading

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6 Benefits Trends That Can Help Small Businesses Fill the Labor Shortage Gap

Last year, U.S. businesses added an unprecedented 3.8 million jobs. But however positive that may sound, workforce participation remains low with 2.8 million fewer Americans working today compared with February of 2020, according to the U.S. Chamber of Commerce. For … Continue reading

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